Working with director Vincent Morisset, the band created a sharp interactive video piece for the album's title track. It's a chance to go eyeball-to-eyeball with Win Butler as he sings, and you can fiddle with everything on the screen to produce different results with each play. You can play with his hands, move various objects, and touch his head to get a quote of whatever lyric he happens to be voicing at the moment. The art direction suits the mood of the song-- all high contrast black-and-white, and Butler with his thick 1940s-era collar. It has a mood. It's an entertaining piece, for a few go-arounds, certainly; a cut above the usual video on YouTube. The link is below; see what you think.
The Arcade Fire: "Neon Bible"
Wednesday, January 23, 2008
blog comments powered by Disqus
Posts
